August 3rd, The Vietnam International Advertising Equipment and Technology Exhibition 2017 (8th) in Ho Chi Minh City (VietAd 2017 in HCMC) opened at Phu Tho Indoor Sport Stadium Ho Chi Minh City with 300 booths of nearly 100 advertising enterprises. 

VietAd is an annual exhibition which was organized by Dong Nam Advertising and Commercial Promotion JSC and hosted by Vietnam Advertising Association (VAA). VietAd 2017 in HCMC has taken place from August 3rd to 8th. VietAd 2017 introduced and displayed Led technology, printing equipment, laminating and packaging; engravers, chemicals for the printing industry, exhibition services; furnishing and decorating... 

Especially, at this year VietAd, the Organizer launched VietAdMart.com website (www.vietadmart.com) which is a supporting tool for advertising enterprises to introduce their products and services.

Having passed the eight times of organizing, VietAd has became the Vietnamese largest advertising equipment and technology exhibition. VietAd is a partner of many large advertising and commercial promotion companies in the Asia region and others, it is the place for domestic and international enterprises to cooperate and exchange experiences. Besides, VietAd has increasingly affirmed its role in connecting in the advertising industry.

Mr Dinh Quang Ngu, Chairman of Vietnam Advertising Association said that to compete and develop, advertising enterprises have to focus on investment in the production, market research, catching global trends both at home and abroad, promoting the autonomy of equipment and furniture.

In fact, in recent times, there are many enterprises operating in equipment and technology sector have been investing factories to produce goods and materials for advertising industry. Some typical products: decal, mica, Led, CNC... The Vietnamese brand was highly appreciated and met the needs of market. 

According to the organizer, VietAd 2017 in HCMC is expected to attract more than 10.000 visitors, especially there are many advertising enterprise missions in provinces and cities nationwide, and visitors from Asia countries. 

(by Dang Khoa/DNSG)

(Trans: Kim Anh)