The Vietnam International Exhibition of Advertising Equipment and Technology – VietAd 2025 is an important trade platform that provides businesses in the industry with opportunities to access advanced technologies and find reputable partners, thereby contributing to the recovery and development of Vietnam’s advertising sector.

On the morning of April 1st, the opening ceremony of VietAd 2025 Hanoi and Vietnam Smart Display 2025 Hanoi took place at the National Exhibition Center for Architecture and Urban Planning (No. 1 Do Duc Duc, Me Tri Ward, Nam Tu Liem District, Hanoi).

Attendees at the opening ceremony included Mr. Kohdayar Marri, Ambassador of the Islamic Republic of Pakistan to Vietnam; Mr. Nguyen Quoc Huy, Deputy Director General of the Department of Grassroots Culture, Family and Libraries (Ministry of Culture, Sports and Tourism); journalist and director Nguyen Truong Son, Chairman of the Vietnam Advertising Association; Mr. Nguyen Thanh Dao, Standing Vice Chairman of the Advertising Association, Chairman of the Ho Chi Minh City Advertising Association; Mr. Nguyen Ngoc Sang, Chairman of the Vietnam Packaging Association; Mr. Nguyen Van Dong, Chairman of the Vietnam Printing Association; along with representatives from various companies in the advertising sector.

At the event, journalist and director Nguyen Truong Son, Chairman of the Vietnam Advertising Association, stated: “VietAd is an annual event of the Vietnam Advertising Association, internationally recognized and accredited by the Global Association of the Exhibition Industry (UFI). Through its successful iterations, VietAd has become a prestigious and high-quality trade bridge for the business community; a place where visitors can access and discover optimal solutions to support their production and business activities.”

Journalist and director Nguyen Truong Son delivering the opening speech at the exhibition. (Photo: Viet Hoang)

Mr. Nguyen Thanh Dao speaking at the opening ceremony. (Photo: Viet Hoang)

Highlighting VietAd’s role in connecting and developing the advertising industry, Mr. Nguyen Quoc Huy, Deputy Director General of the Department of Grassroots Culture, Family and Libraries (Ministry of Culture, Sports and Tourism), emphasized:

“The exhibition has created a practical and effective commercial promotion space and environment for domestic and foreign enterprises to meet, interact, and introduce technological machinery, thereby boosting the development of Vietnam’s advertising sector.

Additionally, this year the Vietnam Smart Display exhibition is held alongside VietAd, opening up new opportunities for enterprises to explore and experience current advanced smart display technologies. We warmly welcome and appreciate the efforts of the Vietnam Advertising Association and the Organizing Committee in building, maintaining, and developing these two exhibitions.”

 

Mr. Nguyen Quoc Huy praising the significance of the exhibition. (Photo: Viet Hoang)

 

VietAd 2025 Hanoi and Vietnam Smart Display 2025 Hanoi are organized with the goal of continuing to create a trade bridge for advertising businesses at home and abroad to meet, exchange, promote brands, transfer technology, and expand markets domestically and internationally. The event runs from April 1 to 3, 2025, featuring 150 booths from domestic and international enterprises and is expected to attract more than 5,000 visitors.

Following VietAd 2025 Hanoi and Vietnam Smart Display 2025 Hanoi, businesses and visitors will have the opportunity to “reunite” at two exhibitions in Ho Chi Minh City (from July 24 to 26, 2025 at Sky Expo Vietnam International Exhibition and Conference Center – Quang Trung Software Park, Tan Chanh Hiep Ward, District 12, Ho Chi Minh City) as part of the Vietnam Advertising and Entertainment Week – Vietnam Ad & Fun Week 2025.